Welcome to the Wakefield Doctrine (the theory of clark, scotts and rogers)
I have, from time to time over the course of the years here, set out to ‘write to’ each of the three personality types. By ‘write to’ I mean (and meant): to pick the words, shape the sentences, carve the paragraphs, sneak in the clauses that would resonate with a Reader of a specific personality type. I have set out (on these occasions) to publish a Wakefield Doctrine blog Post that would be irresistible to a roger, totally exciting to a scott and interesting to a clark. Not an unreasonable goal, what with my understanding of the Doctrine, to ‘get inside the head’ of a Reader. Ya know?
I have not been successful. …at least with Readers from of 2 out of 3 worldviews. So the question: is this a worthwhile ambition for one who is writing a blog that is all about a personality theory that maintains it is possible to ‘see the world as the other person experiences it’? Or is there a secret flaw to this very ambition, something about it that I am not seeing, something inherent to the premise or is it simply a function of (or lack thereof) my current skill level at this whole writing thing?
Before we continue this, knowing that there might be a roger or a scott out there reading, or, more of a legitimate concern, a new(er) Reader, let me interrupt myself and give everyone a quick overview of our little personality theory. With the assistance of our favorite glyph, Mr. Bullet Point! (Mr. Bullet Point, aided by the sexy and faithful, Miss Parenthesis, is totally the foundation in my efforts to communicate the principles and applications of this here Doctrine here), the Wakefield Doctrine is:
- a perspective on people and what is (correctly or otherwise) referred to as their personality type
- a way to understand the behavior of the people in our lives, whether immediate family or distant cousins, the girl at the next cubicle or your Manager in the office with all the ‘windows’ that look over the work area
- based on the idea that we all live our lives in what can be described as personal realities… that part of the world between our minds and the other person’s mind
- certain that there are, among the personal realities (aka ‘worldviews’) of all of us, three characteristic worldviews, the world of the Outsider, the reality of the Predator and the life of the Herd
- predicated on the notion that we all find ourselves in one of these three worldviews and what others call ‘personality types’ is simply a reflection of the world that we are experiencing
- certain that while we all live our lives in one of these three worldviews (our predominant), we always retain access to the ‘other two’
- fun… when you see the clarks and the scotts and the rogers in your world and they start acting like we describe here… a lot like we describe here, you will scream and curse us or laugh and say, “damn! wait ’til I tell everyone at the Doctrine what I saw that scott do today”!
- useful, it will help you better understand yourself
So, back to our question, ‘should I be trying to write, based on my understanding of the Wakefield Doctrine, Posts that will appeal to the rogers and scotts and clarks, in order to attract new Readers?
In the interest of encouraging discussion, allow me to say: I enjoy what I’ve been doing and do not feel that my efforts are of less value if I do not attract ‘the other two’. While it is obvious to everyone that my goal is to present the Wakefield Doctrine to as wide an audience as possible, my satisfaction with the results to date are founded (and grounded) in the quality and nature of the responses of Readers to date, and not the quantity. I really enjoy what I am doing, especially the people who are making this blog way, way more than it was when I started. I feel very lucky to have (fill in one of 53 names right here!) hang out here and such.
So to get this Discussion started:
- hey! get some Guest Post writers!! all three too
- hey where are the videos!!
- well, since you asked you would do well to emphasize a view that is more than…totally clarklike
- how about the Video Brunch and the Saturday Night Drives or that ‘radio’ thing you started to do…. huh? what about them
- ….jump in whenever you feel like lol