Mattresses, cars and my FM radio stations… the Wakefield Doctrine ( you really need to learn about it!) | the Wakefield Doctrine Mattresses, cars and my FM radio stations… the Wakefield Doctrine ( you really need to learn about it!) | the Wakefield Doctrine

Mattresses, cars and my FM radio stations… the Wakefield Doctrine ( you really need to learn about it!)

Welcome to the Wakefield Doctrine!

When I am in my car, which is at least 3 hours a day, I enjoy listening to the radio. Having appropriately* eclectic taste in music, the pre-sets will take me straight to anything except ‘Talk Radio’. To be a little more revelatory, these are:  (2)  ‘dinosaur rock’ stations,  (2) college stations, (1) country music, (1) top 40 and one Classical Music station. There are, however, two things about time in radio-land that really bother me:

  1. at least once every two weeks or so I will hear the same song played on two ‘different’ rock stations at the same time. Really. (Yeah I suppose given a playlist that can’t exceed 40 songs, I shouldn’t sound so surprised) and
  2. nearly all the commercials are for cars and mattresses…I’d guess 80% of all ads run during business hours are for stores selling ‘sleep systems’ and stores selling cars (NEW! PRE-OWNED!! IMAGINARY!!).  These little announcements include: a car dealer telling me that he will give me money and a new car if I bring him my car (“Drive it or push it or have it towed!! We don’t care!! Just get it down here!“) followed by an advisory that ‘the most trusted Mattress Institution in the world’ is having a sale, followed in turn by another, different car dealer who wants to put me inside of a new car as soon as possible!! (they confide in me that  JD Powers Institute for Demographic Excellence is considering them to be best car dealership in the Western World in 2012).
I will stop complaining now.
Fortunately, I have my 2 college stations ( www.whus.org  and www.wriu.org ). While these stations don’t have commercials,  they do have PSAs ( Public Service Announcements) to run every hour or two. (These PSA’s consist of listening to a sincere child actor tell us how bullying is a crime against nature and how it is important to: “remember the piping plover when you ride your bike to the natural food store to buy some groat clusters for lunch.”) All in all a very small price to pay for the excellent musical variety.
Molly had provided an observation via her Comment yesterday!
“…I find it interesting that the different mindsets of people illicit different responses from others, though the actions look the same. And yet, people tend to respond to us as we see the world (unless they are too caught up in themselves).”
Well said, especially the part about “…people tend to respond to us as we see the world…”  A true statement and the reason for the Wakefield Doctrine! (Molly) is noting that it is our perception of the world, i.e. our personal reality that shapes the behavior of the people we encounter in our day-to-day lives. We have often said, …”(with the Wakefield Doctrine) you will never have to say, “Now why would they go and say something like that? I really thought I knew them better!”
Excellent

 

* I am a clark

 

http://www.youtube.com/watch?v=qbSitJyyStg

 

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clarkscottroger About clarkscottroger
Well, what exactly do you want to know? Whether I am a clark or a scott or roger? If you have to ask, then you need to keep reading the Posts for two reasons: a)to get a clear enough understanding to be able to make the determination of which type I am and 2) to realize that by definition I am all three.* *which is true for you as well, all three...but mostly one

Comments

  1. Downspring#1 says:

    “our perception of the world, i.e. our personal reality that shapes the behavior of the people we encounter in our day-to-day lives”

    The partial quote above from today’s post is intriguing. And the only useful part of the post for me.
    (Music vid? Like it)

    To everybody else reading this post – if you read nothing more than the partial quote (that begins my comment) then it will have been well worth your while. This I promise.

  2. clarkscottroger clarkscottroger says:

    lol….
    “…everybody else reading this post – if you read nothing more than the partial quote (that begins my comment) then it will have been well worth your while. This I promise..”
    what the hell!!?… here I am laying my soul bare…exposing my deeply felt..er…feelings(!) about life and matteresses and such and this is all the discursive afterglow I get??!